APPLE
A surprise with every Mac
For the grand re-opening of Memphis’ largest Apple reseller, we devised a campaign that focused on the technical support customers receive with every new Mac. Thanks to our efforts‚ grand re-opening revenues for the new Macs were 40 percent higher than projected.
Capabilities: Strategy‚ Store Signage‚ Retail Promotions‚ Collateral‚ Direct Mail‚ Event Production‚ Out-of-Home