Serving up excitement for a franchise mainstay
When a Smoothie King franchisee asked us to bring some life into the promotions for $5 Fridays‚ we focused on people’s natural tendency to look forward to the end of the week. Then we cranked it up a notch. Crafting messaging and imagery that reimagined the lives of people completely obsessed with Friday’s arrival.
Capabilities: Store Signage‚ Promotions‚ Social Media Advertising‚ Email Marketing‚ Print Advertising‚ Outdoor Advertising